Column: What's the water
Theme: Taiwan and China's Water Purification Market
Columnist: Tenposon
Deng Yuan, as one of the pioneers in early exploration of the water purification market
Its specialized field of development is RO pumps
After gaining a foothold in the Taiwan market, although later in 2003
Formally Established Suzhou Taicang Dengyuan Production Base
As early as 2003, Dengyuan Company had fully cooperated and communicated with many pioneers in the mainland
Against the backdrop of open exchanges between the two sides of the Taiwan Strait
Also participated in the start-up and development stages of the domestic water purification industry
And I have made friends with many high-quality mainland enterprises to discuss the problems and research of the water purification market together
With the current saturation and degree of internal competition in China's water purification industry
Many friends ask whether Taiwan's water purification market will be as involved as Chinese Mainland's?
Actually, as early as 2000, Taiwan's water purification market had always adopted a division of labor and cooperation model
For example, Deng Yuan is a well-known company specializing in the production of water pumps
Peiyi is a well-known company that produces pressure barrels
CCK is a well-known company that produces RO water pipes
Even if there are competitors, as Taiwan mainly relies on foreign trade, it is difficult to form peer competitiveness
It is also difficult to compare between clients because the transactions and fields they excel in are different from each other
In addition, companies at that time would cooperate with each other to win customers, and in this industry atmosphere
Even if there is real competition, it will not form a significant scale effect
In the Chinese market in the 1990s, due to the initial development of the water purification industry
Moreover, e-commerce did not generate scale effects at this time, so the atmosphere of the water purification industry at that time was also quite friendly
But after 2005, well-known e-commerce began to unleash large-scale effects
What follows is not a bonus for the production factory, but a chaotic sales market
Models such as pyramid schemes and pyramid schemes have lowered the reputation of the water purification industry as a top tier player to a freezing point
The e-commerce model seems to have brought great benefits to consumers
But in the continuous low price competition, many production factories have reduced their quality of material selection in order to seize orders
We cannot say that such competition is bad, but it is indeed in this competition
Nowadays, consumers have not received actual high-quality products due to the evolution
In order to obtain more orders, manufacturers bear a huge amount of capital and debt, ultimately turning their business model into debt financing
High quality manufacturers can still rely on past resources to barely survive with high-quality customers
Although the Chinese market is currently facing issues of consumer and production trust, as well as various business issues stemming from low prices
But we still believe that the Chinese market is a market with good potential
And this potential comes from our ability to judge Chinese consumers in the future
The reasonable value of production enterprises and products, after all, we all need positive feedback from society
Consumer demand for low prices
Created a model where enterprises rely on low-priced operations
Enterprises that rely on low-priced operations can only prevent employees who participate in company production from receiving attractive salaries
Recurrent formation of a negative cycle in the Chinese market
Deng Yuan is willing to rely on his own expertise to produce products within our profession
I hope that as consumers, we can always improve ourselves and provide a reasonable payment for a product
Only then will China become better and better
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